The Rise PR Blog

Freelance PRs and the return to work

Posted by Paul Allen on 20th May 2021 / 0 comments

Ahead of a possible return to the office in June 2021, what are the options for freelance PR consultants?
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This is not working from home

Posted by Paul Allen on 13th May 2020 / 0 comments

With many of us working from home right, it's important to remember that *this* is not working from home.
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10 things I’ve learned from 10 years of Rise PR

Posted by Paul Allen on 15th January 2020 / 0 comments

Rise PR is 10 years old! As we start a new decade it felt like the right time to reflect on the last 10 years and share our learnings.
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What’s the right approach to pro-active PR over the summer?

Posted by Paul Allen on 30th August 2019 / 0 comments

Pro-active PR over the summer - is it still a no-no or have changes to the media landscape made it more acceptable?
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Is freelance a dirty word for some people?

Posted by Paul Allen on 27th September 2018 / 0 comments

Is a freelancer's time less valued than that of bigger agency consultants? If new biz responses are anything to go by, then yes.
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Have I ‘gone corporate’?

Posted by Paul Allen on 2nd April 2018 / 0 comments

As a small agency, it can be hard for us to offer work placements and internships. But we have just done exactly that - here's the first-hand account of our very first work placement.
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10 free tools for great social media visuals

Posted by Paul Allen on 22nd March 2018 / 0 comments

Social media is nearly always enhanced by the addition of visual content. Here are 10 of our favourite free tools for doing just that.
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10 of our favourite tools for great written content

Posted by Paul Allen on 15th March 2018 / 0 comments

We love writing at Rise PR and we love these 10 tools that help us do it.
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RISE PR IN ACTION – NATIONAL PRESS

Posted by Paul Allen on 20th December 2017 / 0 comments

National press coverage remains something akin to the holy grail for many clients – this is how we’ve approached achieving that lofty goal.
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RISE PR IN ACTION – NEWSJACKING

Posted by Paul Allen on 23rd June 2017 / 0 comments

Newsjacking is an overused term (and tactic) in PR. But done well, it can deliver really powerful results.
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RISE PR IN ACTION – AWARDS PROGRAMMES

Posted by Paul Allen on 10th January 2017 / 0 comments

2016 was a great year in terms of winning awards for our client Ormsby Street. This explains how we did it.
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RISE PR IN ACTION: B2C PRODUCT CAMPAIGN

Posted by Paul Allen on 10th October 2016 / 0 comments

Earlier in 2016 we worked on a lovely Danish eco product, Sprout. This is what we did for them.
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RISE PR IN ACTION – USING A CLIENT’S OWN DATA FOR PR

Posted by Paul Allen on 23rd June 2016 / 0 comments

Using a client's own data can be a cost-effective and successful way of approaching creating a story. This is how we did that for a Rise PR fintech client, Ormsby Street.
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RISE PR IN ACTION – USING RESEARCH TO POWER A PRODUCT LAUNCH

Posted by Paul Allen on 30th May 2016 / 0 comments

Product launches can be a tough sell in PR. But using some research to help really made a difference to this campaign for our client, eShare.
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RISE PR IN ACTION – B2B NEWS GENERATION

Posted by Paul Allen on 20th April 2016 / 0 comments

Who doesn't love a bit of smart and effective news generation, that doesn't cost a fortune? We certainly do, and so did our client PeopleTECH in this recent example.
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RISE PR IN ACTION – CONTENT CREATION AND CREATING A BLOG PRESENCE

Posted by Paul Allen on 7th October 2015 / 0 comments

We've been doing lots of writing for clients of late - this is a recent example of blog content drafted for Rise PR client, PeopleTECH.
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RISE PR IN ACTION – STARTUP FUNDING ANNOUNCEMENTS

Posted by Paul Allen on 1st August 2015 / 0 comments

Announcing a VC funding deal is a massive deal for most startups. This is a highly successful one we did last month.
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Rise PR in action – thought leadership and content creation

Posted by Paul Allen on 9th January 2015 / 0 comments

Writing is Paul's favourite bit of the job. Read on for a bit more about some of his recent content creation successes.
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Rise PR in action – International PR

Posted by Paul Allen on 31st October 2014 / 0 comments

Overview of a recent Rise PR campaign that took in five different European countries.
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Rise PR in action – using consumer research to create news

Posted by Paul Allen on 30th May 2014 / 0 comments

Blue Monday – research and formulae in PR

Posted by Paul Allen on 20th January 2014 / 0 comments

20 January is 'Blue Monday', the most depressing day of the year. But it isn't, really. How formulae and research are used in PR.
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VIRTUAL AGENCY, REAL SUCCESS

Posted by Paul Allen on 8th September 2013 / 0 comments

Why the virtual PR agency model works for Rise PR and its clients
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What’s in a name? Job titles in PR

Posted by Paul Allen on 23rd July 2013 / 3 comments

Why ninjas and wizards are giving PR consultants a bad name.
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Helping to PR the PR industry – why I’m joining the CIPR

Posted by Paul Allen on 5th June 2013 / 0 comments

Why I think the time is right to join the CIPR
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Thinking about going alone? Why I love being a freelance PR consultant

Posted by Paul Allen on 27th May 2013 / 13 comments

The pros of being your own boss and why I love being a freelance PR consultant
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Is it right to name and shame on social media?

Posted by Paul Allen on 27th March 2013 / 0 comments

What are the reputational repercussions of naming and shaming on social media?
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Awards in tech PR

Posted by Paul Allen on 21st January 2013 / 0 comments

Awards are an integral part of many B2B tech PR programmes - but what value do they bring to the client?
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Writing a good Press Release

Posted by Paul Allen on 19th June 2012 / 0 comments

Industry praise for the quality of Rise PR's press releases - nice!
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Six of the best - PRs on screen

Posted by Paul Allen on 6th December 2011 / 2 comments

Do PRs deserve to come across quite as badly as they do in films and on TV?
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Good tech PR - Wazoku launch

Posted by Paul Allen on 6th October 2011 / 0 comments

Rise PR's launch of Wazoku - not modest but good tech PR all the same!
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A quiet summer for PR? No chance!

Posted by Paul Allen on 2nd September 2011 / 0 comments

Tech PR usually slows down over summer - what happened to that!?
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Good consumer tech PR - Office 365 launch

Posted by Paul Allen on 29th June 2011 / 0 comments

Why the launch of Office 365 is an example of good consumer tech PR
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What's in a name?

Posted by Paul Allen on 14th April 2011 / 2 comments

How important is the name when it comes to a PR agency?
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Corporate reputation and how to manage it

Posted by Paul Allen on 10th March 2011 / 0 comments

How to manage your corporate reputation in the digital age
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Trade shows - a PR waste of time?

Posted by Paul Allen on 2nd March 2011 / 2 comments

How you can get the most from PR at trade shows
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What does the future hold for PR?

Posted by Paul Allen on 6th January 2011 / 0 comments

2010 was the year that PR went social - but will 2011 prove to be as momentous?
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Tweet in haste, repent in leisure

Posted by Paul Allen on 31st August 2010 / 0 comments

Twitter isn't new and the impact of a mis-judged, foul-mouthed or ill-timed tweet has been demonstrated time and time again.
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Twitter and retail - only for the big boys?

Posted by Paul Allen on 21st August 2010 / 0 comments

As a committed user of Twitter and with Rise PR having worked extensively with the retail sector, an article in Real Business on ho the top 50 UK retailers are using the social network caught my eye yesterday.
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How to get started in PR

Posted by Paul Allen on 18th August 2010 / 0 comments

Getting your head around what to do with your PR can be daunting if you aren't in the industry. Which is why we would always advise coming to someone in the know, like Rise PR for instance!
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Will the Con / Lib coalition help SMEs?

Posted by Paul Allen on 16th August 2010 / 0 comments

Last night I attended the Post Mission Event at the London Stock Exchange. Attendees from WebMission 09, WebMission 09 and Clean and Cool Mission 10 gathered to share experiences and listen to Mark Prisk, the new Minister of State for Business and Enterprise talk about innovation and enterprise.
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Better late than never, Facebook

Posted by Paul Allen on 12th August 2010 / 0 comments

When my daughter joined Facebook last year it was a bit of a game changer for me. Although I am *mostly* well behaved these days I had to be aware of the perils of posting photos of drunken nights and minding my language (a little) when posting status updates.
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