Size matters…when choosing an agency

I’ve had a pretty varied PR career. I’ve worked in-house, in massive global agencies, some boutique UK tech agencies…and my current stint as freelancer / nano agency / freelance collective. All of the agencies I’ve been lucky enough to work for have been brilliant in their own ways. One thing that has stayed with me…

Details

US tech and European PR expansion – three dynamics for US agencies to bear in mind

International expansion used to take place much later in the journey for US tech companies. In 2026, it’s happening much earlier. Series A and B startups across AI, enterprise SaaS, ecommerce, cybersecurity, ClimateTech and more, are all moving into the UK and Europe long before they’ve built international marketing teams. Investor expectations, competitive pressure and…

Details